Web hosting prices decreased dramatically over recent years because of increased competition, scale of operation and lower infrastructure and server costs, and lots of companies have passed some of the savings on to their customers. The result? Some really great deals on web hosting packages. However, you should not base your decision on which web hosting service to sign-up for on price alone. Up-time (i.e. what percentage of time your website will actually be live for) and security are also very important. Often the cheapest web hosting services let themselves down on one, or both, of those factors. Up-time is arguably the most important factor. Of course, you want your website to be live and accessible all of the time. Put simply, you will lose visitors and / or sales if your website is not accessible. If this happens frequently, customers will quickly remember and never return to your website. Your website should be accessed easily with pages that load quickly and efficiently. Long page-load times can discourage visitors and make them leave your website. Page loads speeds will vary to a degree, but any longer than 7 seconds is really unacceptable. You need to regularly visit your own website to check that your pages load faster than that. Let your web hosting company know if there are any problems. It is common for webmasters to consider only the hard disk space provided and the amount of bandwidth given. Whilst they are definitely points to consider, unless you are planning on hosting a big or extremely popular website then they are not really that relevant. All of the statistical information that you need to know about a web hosting service should be included on their website. Can you trust what they tell you? Unfortunately, not always. Therefore, look for reviews and testimonials left on blogs and forums before making your final decision.

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